Ads Management
Ads That Work With Your Marketing — Not Instead of It
Paid ads don’t fix broken marketing. They amplify what’s already working.
At SolidifyDigital, we manage advertising as one piece of your overall marketing system—working alongside your website, branding, SEO, and sales process to drive consistent, qualified leads.
Ads are a multiplier, not a shortcut.
How We Use Ads
We don’t run ads in isolation. We connect them to the marketing foundation you already have—or help you tighten it first.
- Accelerate proven offers
- Increase visibility in key service areas
- Capture high-intent demand
- Support seasonal or high-margin services
Not to “save” weak messaging or unclear positioning.
Platforms We Manage
:: Starting at $750/mo ::
Google Ads (Search & Local)
When people are actively searching, ads reinforce your presence—not confuse it.
- High-intent keyword targeting
- Local & service-specific campaigns
- Call & form tracking tied to your funnel
- Budget control based on performance
Role: Demand capture
Meta Ads (Facebook & Instagram)
Used to support brand awareness and stay top-of-mind—not random traffic.
- Local audience targeting
- Messaging aligned with your brand voice
- Lead forms or site traffic
- Retargeting based on real engagement
Role: Exposure + reinforcement
Retargeting & Follow-Ups
Ads don’t close deals. Systems do.
- Website visitor retargeting
- Missed-lead & abandoned-form campaigns
- Cross-platform reinforcement
Role: Maximizing return on existing traffic
Our Philosophy:
1
Marketing Comes First
Before ads go live, we look at:
- Your website clarity
- Your offer structure
- Your service areas
- Your sales capacity
If ads shouldn’t run yet, we’ll say it.
2
Ads Support the System
Every campaign connects to:
- Your website or landing pages
- Your follow-up process
- Your tracking & reporting
No disconnected traffic. No guesswork.
3
Optimization With Context
We optimize ads based on:
- Lead quality, not just volume
- Cost per real opportunity
- What your business can actually handle
4
Transparent Reporting
You’ll see:
- Where leads came from
- What ads contributed
- How ads fit into the bigger picture
No inflated metrics. No pretending ads do everything.
Who this is for
- Contractor
- Local service businesses
- Companies with a real marketing foundation
- Owners who want sustainable growth—not spikes
If you’re looking for ads to replace marketing, this isn’t a fit. If you want ads to support and accelerate it, it is.
Why SolidifyDigital
- System-based thinking
- Honest recommendations
- Ads built around your business—not ours
- Performance without overpromising
We don’t sell ads as magic. We build them as tools.
Ads Management Blog Posts
Growth Tools & Integrations
Custom-built tools that enhance your marketing and connect your systems.
ReferLink
Turn referrals into measurable growth.
Track, reward, and manage referrals automatically through your custom referral system.
Slack Integration
Stay connected in real time.
Receive instant updates on new leads, project changes, and referrals directly inside Slack.
Instant Quote Calculator
Convert visitors instantly.
Generate accurate, branded project estimates that capture leads and trigger automated follow-ups.
Rank and Rent Sites
Own performance-driven lead flow.
Access ready-to-rank or pre-ranked websites that generate exclusive leads in high-value markets.
Custom CRM
Keep every lead organized and accountable.
Track opportunities, manage clients, and monitor sales pipelines — all built around your business workflow.
AI Bots
Work smarter, not harder.
Automate routine tasks, lead nurturing, and customer engagement with intelligent AI assistants connected to your systems.
The SolidifyDigital Experience
At SolidifyDigital, we pride ourselves on delivering top-notch business websites and digital tools that generate leads. But don't just take our word for it. Hear what our satisfied customers have to say.
Project management is smoother with SolidifyDigital. The website is fast and delivers what I need.
SolidifyDigital automations helped me simplify my business. Its was great working with Mark and his team on my business needs.
I actually have leads coming in from my website, thanks to SolidifyDigital.
Frequently asked questions
Explore our frequently asked questions to learn more about SolidifyDigital’s services, process, integrations, and how we help local businesses grow.